Portland, OR - Ask any independent investment advisor to identify their single greatest fear when contemplating a change in portfolio management software and they're likely to hand you at least three.
Ask Cornerstone Revolutions, Inc., the Portland, Oregon-based software development firm specializing in applications for financial professionals, how best to ease those fears and they're likely to connect you with one of their sales directors for PowerBroker, their recently released asset management software.
Fear #1 - Learning a New Program
Front and center for most advisors dissatisfied with their current portfolio management system is the inconvenience and trepidation about learning a new software program. For advisors who don't consider themselves to be particularly computer savvy, PowerBroker designers put extra effort into their Windows-based desktop application with an intuitive interface that uses a uniform screen layout and consistent use of color to make screens easy to understand and follow.
Fear #2 - Reigning in Add-on Fees
Even advisors ready to commit to the initial start-up costs of converting often find themselves unprepared and unbudgeted for additional fees that seem to materialize every time they want to exercise another option of their software program.
PowerBroker is targeted to the independent investment professional and priced accordingly. Initial start up fees plus one year of maintenance start at $2,250 for one user, just over half that of the leading portfolio management software package. In addition, advisors can generate client reports and establish links for custodial downloads with PowerBroker for no additional charge.
Fear #3 - Quality of Data After Conversion
Advisors switching from a competing software package can have their data converted by PowerBroker for a fee, a service many advisors are used to outsourcing. Making this service available in-house as part of the collaborative effort between the advisor and the PowerBroker Service Team for client account mapping and customized database design, provides reassurance about the quality of data after the conversion.
Show No Fear - Retaining Client Market Share
All other fears aside, the independent advisor will ultimately measure the benefits of switching software programs against the golden mean of what is best for the client. The software program that supplies the tools to professionally manage client accounts is the one that will go the furthest in allaying an advisor's fears of conversion. Call it professional fear management.
For a complete listing of Cornerstone asset management tools and pricing, visit www.powerbrokertools.com, or call Cornerstone Revolutions, Inc. at 503-968-7202 for additional information.
About: Cornerstone Revolutions, Inc., is a software development firm specializing in applications for financial professionals, located in Portland, Oregon.
